Marketing Examples

Good Email #1 —Perfect Timing!

What’s a good email? A good email is:

  • Intriguing — I want to open it.
  • Relevant — I don’t question why I received it.
  • Helpful — The design and copy clear communicates the message I should care about.
  • All the 3 above at the moment I received it — because it’s something I need to know at the time, not later.

The most-talked-about segmentations, personalizations, email a/b testings are tactics to make an email good, not the…

--

--

Get the Medium app

A button that says 'Download on the App Store', and if clicked it will lead you to the iOS App store
A button that says 'Get it on, Google Play', and if clicked it will lead you to the Google Play store